Channel Masters
Hone Channel Skills. Uncover New Approaches. Accelerate Career Advancement.
Actionable Content and Real-World Coaching for Success
Channel Masters is an industry renowned program designed to arm up-and-coming channel leaders with insights, tools and real-world techniques for developing and executing differentiated channel strategies.
Member Benefits Include:
- Access to ongoing primary research based on leading industry trends
- Best Practice sharing with peers from across the vendor community
- Advice and coaching from consultants with extensive channel experience
- Real world tactics and guidance to enhance partner engagement
- Insights to identify developing trends and vendor imperatives
- Interaction with a live partner panel for first-hand feedback
- Networking opportunities with channel professionals sharing like challenges and priorities
- Deeper understanding of the end-to-end process to drive successful partner relationships
Sample Curriculum Topics:
- Program Development Strategies
- Onboarding Planning and Execution
- Building Compelling Partner Value Props
- Partner Profitability
- State of Managed Services
- Partner Marketing
- Customer Success
Next Class Kicks Off May 2025
Schedule:
May 20-22 Workshop in Boston, MA
June 2025 – April 2026 Monthly Webinars
This is your chance to join and learn from a community of channel professionals. Due to the interactive nature of the program, seating is limited to approximately 25 participants per class. Don’t miss out — inquire today!
What Attendees Are Saying
Channel Masters was very eye-opening to the depth and breadth channel programs require. Coming from a large company, I do not see all sides to channel activities. It was very educational to participate in a simulation that covered many aspects of channel programs. The workshop will help me in my day-to-day role, as now I have a much more comprehensive understanding of the channel.
HPE
Tremendous insight (and validation) around partner business transformation best practices.
Cisco
Ongoing Participants Include:
Get Your Competitive Advantage
To learn more about availability and member criteria, please complete this form